CFIB | Small Business Saturday
Shop Local | Campaign 2025
Small Business Saturday
Shop Local
Small Business Saturday Shop Local
The Project
Develop and execute the Small Business Saturday® partnership campaign to support small businesses year-round by encouraging patrons to shop locally ahead of the holiday shopping season.
I designed digital assets using Adobe Illustrator for the campaign’s downloadable toolkits, including bilingual (French and English) posters featuring the event details and updated QR codes for each version of posters. The colour selection
ensured preparation for prepress operations and large scale printing with vendors.
I collaborated with the Digital and Social Media teams to ensure our campaign image library was organized and all assets were accurately named and rendered for web display.
01. Poster
01. Poster
Thank You @ Milk & Honey Eatery
for promoting Small Business Saturday Shop Local 2025!
02. Campaign Digital Library 2025
02. Campaign Digital Library 2025
03. Digital E- News Banner
03. Digital E- News Banner