Research
Visuals Systems
Toolkit 2024


& Branded
Research Reports
in Word 2025


Project Overview


The Research Department required a more structured and visually consistent system for organizing reports, publications, and internal documentation. The goal of this project was to create a cohesive visual identity and an accessible formatting system that could
be used efficiently by both designers and non-designers.

Softwares Used

Adobe Creative Suite: InDesign,
Photoshop, Illustrator.
Microsoft Office: Word.

*Research Visual Systems Toolkit 2024

  • Visual System's Redesign Toolkit

  • Hierarchy of Type

  • New Hierarchy of Colour

  • Photography

  • Report Cover Before

  • Iconography

  • Research Report & Digital Assets

  • Data Visualization

  • Report Image Placement

  • Report Cover Variations

    Report Cover Variations

  • Report Pages Before

  • Report Pages Placement Before

  • Report Pages Variations

  • Web Banners Digital Assets UI

  • Web UI Visuals

  • Web UI Visuals Mockup

The Result

The Research Department now has a cohesive brand guide to support the design of reports, snapshots, and data visualizations.

I established a unified design system that improved brand consistency, strengthened recognition, and created a clear foundation for future communications.

*Branded Research Report Toolkit Microsoft Word 2025

To support the
Research Rebrand initiative, I also developed and designed a Research Report Toolkit in Microsoft Word that provided standardized layouts, style guide components, formatting systems, and publication templates for department-wide use.

Softwares Used

Adobe Creative Suite: InDesign, Photoshop, Illustrator. Microsoft Office: Word.

  • Overview Microsoft Word Toolkit Legend

  • Preliminaries | The Content of a Research Report

  • Overview | CFIB Branding in Word Research Reports

  • Brand | Colours in Word

  • Brand | Using Shape Tool in Word

  • Brand | Placing Report PDF Covers in Word | Research Reports

  • Brand | Photography

  • Brand | Placing Report Covers

  • Brand | Icon Placement in Word

  • Brand | Creating Data Charts in Word

  • Brand | Data Visualization in Word

  • Overview | Styles Pane in Word

  • Style Panes | Modifying Style Panes in Word for Report Templates

  • Style Panes | Modifying Borders | Header Titles (The Iconic Research Blue)

  • Style Panes | Modifying Styles Sub Headers & Quotes

  • Style Panes | Alternative Styles & Type Variations

  • Overview | Style Application

  • Style Application | Applying Updated Style Guides to Research Reports

  • Style Application | For Portrait Formatted Research Reports

  • Style Application | For SnapShot (Image & Header) Formatted Research Reports

  • Style Application | For Landscape Legal Formatted Research Reports

The Result

The report include components on how to use Style Guides as a graphic design element and layout that non-designers can use with ease in Microsoft Word.

Proof - of - Concept

  • Live Article Thumbnails CFIB Webpage 2025

  • Power BI (AI Powered) Live Member Survey Data (SharePoint)

  • Research Live Featured Publications 2025

  • Small Medium Enterprises Data Chart Research

  • Research News Article Banner

  • Welcome To O

  • New List Item

  • New List Item

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