CFIB | Small
Business Every Day
-The Big Thank You Contest
Sponsored By:
The Project
#SmallBusinessEveryday is an campaign at CFIB designed to encourage local patrons to show their appreciation for small businesses by voting for their favourite local business in
The Big Thank You Contest!
Campaign Rollout & Toolkit
Development
As part of the campaign rollout, I developed a comprehensive digital marketing toolkit to support consistent implementation across all campaign materials.
Software:
Adobe Creative Suite: Photoshop,
Illustrator, InDesign, After Effects.
Microsoft Office: Word, Excel.
01. The Big Thank You Posters
01. The Big Thank You Posters
*All visual assets are available in English and French
02. Digital Assets
02. Digital Assets
*Digital Assets for Campaign Image Library
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Eh? Store Sign. English
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Yellow Envelope
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Maple Leaf Cup
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Maple Leaf
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Open Yellow Envelope
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Blue Shopping Bag
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Weekly Draw Date English Yellow
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Weekly Draw Date French Yellow
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Yellow Shopping Bag
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Roof Top 1
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Roof Top 2
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Eh? Store Sign French
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Red Shopping Bag
03. Social Media
03. Social Media
Social Media
Instagram Posts
*All visual assets are available in English and French
Social Media
Instagram Posts Animated
Live Examples & Participants
Thank You @sunflowerdevelopmentalservices for your support as well as all who participated!
05. Web & Email Templates
05. Web & Email Templates
Web display Various Formatting
Desktop 1920 × 800 | Mobile 360 × 640 | Tablet 360 x 640
Web display
The Big Thank You
Contest is a Wrap!
Email
Tip sheet & Contest Rules
Email
Template Banner
06. Box Sticker
06. Box Sticker
Box Sticker
Roll (En/Fr)
Box Sticker
Label Placement
Animated
content from CFIB!
CFIB Legislative Promotional Video
Featuring Francois Vincent, spokesperson and Leadership in
Policy Representative for Québec SME/PME
(Small Medium Enterprises/)@CFIB.
Animated CFIB Infographic Timeline Advocacy Achievements.
CFIB Legislative Promotional Video
Featuring, Milena Stanoeva Senior Director, Communications and Public Affairs@CFIB.
Animated Honest Trailers inspired video effect, of mentions of CFIB in media anchors news releases
and articles.
CFIB Visual Audio Effect (Beta)
Animated Visual Audio Effect for CFIB Twitter Posts. Designed and animated by Mégan Bernard Graphic Designer@CFIB.